CHAD CAIN

My goal for this company is for it to become a staple for a mans lifestyle. The same way you know Gucci to be an iconic fashion brand or LG to be a household appliance name, I want my brand to represent righteous manhood.

In 2022 I came to the realization that society is failing, and weak men play a large part in that. However, when I dug deeper, the problems kept unveiling themselves. There is much more than meets the eye when battling the hardships that men face these days.

I want to be a light in the dark for guys that are beaten, battered, and looking for a solution to their suffering. Men that need guidance are my target audience, but really, I want to help everyone I possibly can. I truly believe that we gain value by providing value, so I want to do my very best at that.

There are many influencers and so called leaders that guys can find online, but I want to stand out rather than fall in line. I strive to be the role model that abides by God; genuinely embodying honor, courage, and meekness.